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05/13/2008

Y&F scores CUES Golden Mirror Hat-Trick!

By Tim McAlpine

This is a super-quick note to report that Common Wealth Credit Union's Young & Free Alberta campaign scored a CUES Golden Mirror hat-trick tonight!

  • First place for image enhancement campaigns over $700 million category
  • First place for segmented campaigns all assets category
  • First place for public relations all assets category

We were up against over 900 entries. Needless to say, I am super stoked.

Thanks to the Currency team, the Common Wealth Credit Union team, our PR partners, Brookline Public Relations, our media partners, DSA Media, our technology partners, K1 Technology and of course our superstar, Larissa Walkiw—you make it look too easy my friend.

You guys all rock. Here is a link to the press release.

P.S. I recorded a bunch of great stuff tonight for the CUES Experience Podcast, but since it is now past midnight, I am not going to be editing anything tonight!

 


Comments

1) Ginny Brady @ May 14, 2008
http://www.theboardcast.net

Tim, it's wonderful that the Young & Free Alberta campaign received the recognition it deserves. I'm sure Larissa, the Currency Marketing Team and everyone involved is walking on air today. This effort has star quality! Thanks for getting the news out so quickly.

2) Jeffry Pilcher @ May 14, 2008
http://www.webermarketing.com

Congratulations!

3) Peter Andres @ May 14, 2008
http://www.k1technology.com

Awesome Tim - we are really pumped to have been apart of such a great project!

4) Credit Union Warrior @ May 14, 2008
http://creditunionwarrior@blogspot.com

Well-deserved, no question about it.

5) Tony Mannor @ May 14, 2008
http://andermahrketing.com

Congrats amigo - you guys so deserve it. It is definitly the campaign of the year in CU-land.

Here's to you winning the Macquee!

6) Jodi Torres @ May 15, 2008
http://www.cutech.com

Congratulations! I am really excited for you all and for the CU and Larissa as well. This is just the greatest. You all deserve all the kudos you get. Awsome.


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