Employee social media policy
This policy governs the publication of and commentary on social media by employees of Currency Marketing. For the purposes of this policy, social media means any facility for online publication and commentary, including without limitation blogs, wiki's, social networking sites such as Facebook, LinkedIn, Twitter, Flickr and YouTube. This policy is in addition to and complements any existing or future policies regarding the use of technology, computers, email and the internet.
Currency Marketing employees are free to publish or comment via social media in accordance with this policy. Currency Marketing employees are subject to this policy to the extent they identify themselves as a Currency Marketing employee (other than as an incidental mention of place of employment in a personal blog on topics unrelated to Currency Marketing).
Publication and commentary on social media carries similar obligations to any other kind of publication or commentary.
All uses of social media must follow the same ethical standards that Currency Marketing employees must otherwise follow.
Don't tell secrets
It's perfectly acceptable to talk about your work and have a dialog with the community, but it's not okay to publish confidential information. Confidential information includes things such as unpublished details about our products, details of current projects, future product ship dates, financial information, research and trade secrets. We must respect the wishes of our corporate customers regarding the confidentiality of current projects. We must also be mindful of the competitiveness of our industry.
Protect your own privacy
Privacy settings on social media platforms should be set to allow anyone to see profile information similar to what would be on the Currency Marketing website. Other privacy settings that might allow others to post information or see information that is personal should be set to limit access. Be mindful of posting information that you would not want the public to see.
Do not blog anonymously, using pseudonyms or false screen names. We believe in transparency and honesty. Use your real name, be clear who you are, and identify that you work for Currency Marketing. Nothing gains you notice in social media more than honesty – or dishonesty. Do not say anything that is dishonest, untrue or misleading. If you have a vested interest in something you are discussing, point it out. But also be smart about protecting yourself and your privacy. What you publish will be around for a long time, so consider the content carefully and also be cautious about disclosing personal details.
Respect copyright laws
It is critical that you show proper respect for the laws governing copyright and fair use or fair dealing of copyrighted material owned by others, including Currency Marketing own copyrights and brands. You should never quote more than short excerpts of someone else's work, and always attribute such work to the original author and source. It is good general practice to link to others' work rather than reproduce it.
Respect your audience, Currency Marketing, and your coworkers
The public in general, and Currency Marketing's employees and customers, reflect a diverse set of customs, values and points of view. Don't say anything contradictory or in conflict with the Currency Marketing website. Don't be afraid to be yourself, but do so respectfully. This includes not only the obvious (no ethnic slurs, offensive comments, defamatory comments, personal insults, obscenity, etc.) but also proper consideration of privacy and of topics that may be considered objectionable or inflammatory – such as politics and religion. Use your best judgment and be sure to make it clear that the views and opinions expressed are yours alone and do not represent the official views of Currency Marketing.
Protect Currency Marketing customers, business partners and suppliers
Customers, partners or suppliers should not be cited or obviously referenced without their approval. Never identify a customer, partner or supplier by name without permission and never discuss confidential details of a customer engagement. It is acceptable to discuss general details about kinds of projects and to use non-identifying pseudonyms for a customer (e.g., Customer 123) so long as the information provided does not violate any non-disclosure agreements that may be in place with the customer or make it easy for someone to identify the customer. Your blog is not the place to "conduct business" with a customer.
If you see misrepresentations made about Currency Marketing in the media, you may point that out. Always do so with respect and with the facts. If you speak about others, make sure what you say is factual and that it does not disparage that party. Avoid arguments. Brawls may earn traffic, but nobody wins in the end. Don't try to settle scores or goad competitors or others into inflammatory debates. Make sure what you are saying is factually correct.
Be the first to respond to your own mistakes
If you make an error, be up front about your mistake and correct it quickly. If you choose to modify an earlier post, make it clear that you have done so. If someone accuses you of posting something improper (such as their copyrighted material or a defamatory comment about them), deal with it quickly – better to remove it immediately to lessen the possibility of a legal action.
Think about consequences
For example, consider what might happen if a Currency Marketing employee is in a meeting with a customer or prospect, and someone on the customer's side pulls out a print-out of your blog and says "This person at Currency Marketing says that product sucks."
Saying "Product X needs to have an easier learning curve for the first-time user" is fine. Saying "Product X sucks" is risky, unsubtle and amateurish.
Once again, it's all about judgment: Using your blog to trash or embarrass Currency Marketing, our customers, or your co-workers, is dangerous and ill-advised.
Wherever practical, you should use a disclaimer saying that while you work for Currency Marketing, anything you publish is your personal opinion, and not necessarily the opinions of Currency Marketing.
We can provide you with applicable disclaimer language and assist with determining where and how to use that.
Don't forget your day job
Make sure that blogging does not interfere with your job or commitments to customers.
Social media tips
The following tips are not mandatory, but will contribute to successful use of social media.
The best way to be interesting, stay out of trouble, and have fun is to write about what you know. There is a good chance of being embarrassed by a real expert, or of being boring if you write about topics you are not knowledgeable about.
Quality matters. Use a spell-checker. If you're not design-oriented, ask someone who is whether your blog looks decent, and take their advice on how to improve it.
The speed of being able to publish your thoughts is both a great feature and a great downfall of social media. The time to edit or reflect must be self-imposed. If in doubt over a post, or if something does not feel right, either let it sit and look at it again before publishing it, or ask someone else to look at it first.
Policy violations will be subject to disciplinary action, up to and including termination for cause.
Privacy and security
Please read our privacy statement and privacy measures
Thank you for visiting currencymarketing.ca. As a guest to our site, your privacy is important to us. Following are our online information practices and the way your information is collected and used at this site.
There may be times when we ask you to provide certain personally identifiable information about yourself. For example, you may enter contests, vote in polls, submit demographic information, subscribe to services, and/or express opinions oncurrencymarketing.ca. The types of personally identifiable information that may be collected include your name, address, email address, telephone number, demographic information and information about your interests and behaviors. Whether or not you provide such information is completely your own choice. But if you choose not to provide the information we request, you may be unable to access certain services, offers, and/or content on our site.
The currencymarketing.ca site may also collect certain non-personally identifiable information when you visit many of our web pages such as the type of operating system you are using (e.g., Vista, WindowsXP, Macintosh OS), the type of browser you are using (e.g., Internet Explorer, Firefox) and the domain name of your Internet service provider (e.g., Verizon or Comcast).
Use of information
In general, we will use the personally identifiable information you provide to us for the purpose for which such information was provided. We may also use this information to contact you when necessary; conduct trend analysis; and perform site administration. You may opt-out of receiving future mailings from currencymarketing.ca and other affiliated entities by following the instructions set forth in the opt-out section below.
Notwithstanding the foregoing, we reserve the right to disclose personally identifiable information in special cases when we believe that disclosing information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with our site, other users of our site, or anyone else who could be harmed by such activities, or where we are required to do so by court order or to enforce our rights. We reserve the right to disclose personally identifiable information when we in good faith believe that the law requires us to do so.
Collection of information by third-party sites and sponsors
This site may contain links to other sites whose information practices may be different than ours. You should consult the privacy notices of these other sites as we have no control over information that is submitted to, or collected by, these third parties. This site may offer contests, sweepstakes or promotions that are sponsored by or co-sponsored with identified third parties.
By virtue of their sponsorship, these third parties may obtain personally identifiable information that visitors voluntarily submit to participate in the contest, sweepstakes or promotion. This site has no control over the third-party sponsors' use of this information.
Use of IP addresses
We may use your IP address to help diagnose problems with our server and to otherwise administer our site.
To enhance your experience oncurrencymarketing.ca, many of our web pages use "cookies." Cookies are text files we place in your computer's browser to store your preferences. Cookies, by themselves, do not tell us your email address or other personally identifiable information unless you choose to provide this information to us by, for example, signing up for our e-update at YoungAndFree.com. However, once you choose to furnish the site with personally identifiable information, this information may be linked to the data stored in the cookie.
currencymarketing.ca has industry-standard security measures in place to protect the loss, misuse and alteration of the information under our control. While there is no such thing as “perfect security” on the Internet, we will take reasonable steps to insure the safety of your personal information.
If registration or any offer asks users to enter sensitive information, that information is encrypted and is protected with the industry-standard encryption software—SSL. While on a secure page, such as our order form, the lock icon on the bottom of Web browsers such as Firefox and Microsoft Internet Explorer becomes locked, as opposed to being unlocked (or open) when you are just 'surfing'.
If you have any questions about the security at our site, you can send an email to firstname.lastname@example.org.
Choice; opt out
You may opt-out of receiving communications from our affiliated entities and from us by sending an email to email@example.com.
This site may make chat rooms, forums, message boards, classifieds, and/or newsgroups available to its users. Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution in deciding to disclose your personal information.
Blog comment policy
Please read our blog comment policy to see what
we feel is acceptable
We want this to be a community where you don't have to deal with personal attacks, hate speech, sexually explicit content, defamatory speech or threats. If you find that kind of offensive content on our site, please let us know.
Comment form guidelines
The comment form must be filled in with a proper and legitimate name and URL. Comments using keywords, spam or splog-like URLs or suspicious information in the comment form will be edited or deleted.
Email addresses are required for commenting, and they are not published on the blog, nor shared. They may be used by the blog owner to privately contact the commenter.
Commenter privacy and protection
All email, snail mail, phone numbers and any private and personal information posted in any comment will be edited out of the comment as soon as possible to protect the privacy of the commenter. To prevent such editing, never share this private information within the blog comment.
Language and manners
This blog is "family friendly" and comments which include offensive or inappropriate language, or considered by the blog owner and administrator to be rude and offensive, will be edited or deleted. Play nice.
A comment is conversation
A comment which does not add to the conversation, runs off on an inappropriate tangent or kills the conversation may be edited, moved or deleted.
This blog is setup to automatically hold any blog comment with more than two links in moderation, which may delay your comment from appearing on this blog. Any blog comment with more than four links could be marked as comment spam.
What to do if your comment does not appear
If you leave a comment on this blog and it does not appear in a reasonable time period and you know that it does not violate these comment policies, contact us at firstname.lastname@example.org.
No personal attack comments permitted
In the interest of fair play, no personal attacks are permitted in this blog's comments. You may question or argue the content, but not attack the blogger, nor any other commenters. Failure to respect fellow participants on this blog could result in removal and blocked access.
Anyone who violates this comments policy may be blocked from future access and/or commenting on this blog.
All rights reserved
The blog owner, administrator, contributor, editor and/or author reserve the right to edit, delete, move or mark as spam any and all comments. We also have the right to block access to any one or group from commenting or from the entire blog.
All comments within this blog are the responsibility of the commenter, not the blog owner, administrator, contributor, editor or author. By submitting a comment on our blog, you agree that the comment content is your own, and to hold this site, Currency Marketing and all subsidiaries and representatives harmless from any and all repercussions, damages or liability.