How to share your materials with teachers and members
Achieve Financial Credit Union shares its financial education materials on its website by creating an education page under its resources tab. Having materials available digitally gives teachers (and home-schooling parents) the option of interacting with financial lessons online, or printing materials out and using them in a classroom or group setting. Who doesn't love options? Below is an easy way you can provide you financial education materials on your website for teachers, parents or other credit union partners.
The steps will vary, depending on your website platform and how you'd like to design the content layout, but here are the simple steps:
Create a new webpage, preferably one click away from a link in your main navigation
Copy the embed link for a video from your video host onto the page (we upload all our members' videos on a custom channel we create on Wistia)
Upload the content as downloadable files on your website's server
Create buttons to users to click and download each of the materials
Post the text of the article on the page to take advantage of SEO for that topic
Additional ideas:
Add graphics within the article to enhance the reading experience
Add a graphic elsewhere on your website, pointing to the webpage (i.e. car loan page could have a link to a topic about buying a used car)
Post graphics on your social media channels, directing followers back to the webpage
Share a link with teachers and in your member e-newsletter--promote one topic's webpage per newsletter
Click to see Achieve Financial Credit Union’s page in action.
Nala
Nala Henkel-Aislinn heads up new business development at Currency Marketing and is passionate about spreading the word about the It's a Money Thing Financial Education Program that credit unions from around North America are using to connect with new young adult members.
