Podcast 14: Credit Union Innovator Trey Reeme

Welcome to episode 14 of Credit Union Innovators. My guest is Trey Reeme. Trey is TDECU’s Director of Channel Integration, where he leads social media campaigns and corporate blogging efforts, launching Young & Free Texas in August 2008. Prior to joining TDECU, he was an entrepreneur and the main contributor to the most acclaimed blog in the credit union industry, Open Source CU.

A seasoned speaker at national events for CUES, CUNA, the Filene Research Institute, over 10 state credit union leagues, and even the NCUA, Trey’s topics focus on reaching youth, social media and technology trends. Trey recently authored a CUES Executive Brief to be released in late 2008.

Trey lives in Austin with his wife and daughter and enjoys tech toys, writing and golf. He is a graduate of Centenary College of Louisiana and in 2007 began work on his MBA.

You can listen by streaming audio here or you can subscribe to it in iTunes and listen on your iPod.

Some links to get to know Trey even better

+ TDECU's corporate website
+ TDECU's blog
+ Young & Free Texas
+ Trey's blog
+ Trey on Twitter
+ Trey's Flickr photos
+ Trey's LinkedIn profile
+ Trey's Facebook profile

Fast facts about Trey

  • Favorite breakfast burrito filling? Egg, cheese and chopped beef
  • What was yesterday? Ava's 5-month birthday
  • Love about Austin? The weirdness
  • How tall are you? 6' 8" (not)

Looking for innovators

If you know a credit union innovator who I should interview, please e-mail me at tmcalpine at currencymarketing dot ca.

Production notes

+ Recorded with a Zoom Handy Recorder H4 mobile digital recorder
+ Intro recorded with a Blue Snowflake microphone
+ Edited in Audacity
+ Podcast RSS Feed through Feedburner
+ Music is A Song for Jake by Oregon Chad licensed through Creative Commons

Leave an audio comment

Leave an audio comment on my Skype voicemail.
+ 1-206-792-9470


Our 2008 RRSP campaign for Envision Financial just earned a silver CMA Award

Challenge marketing for credit unions part 6: Platform selection