Shout out: United Communities' One Member One Vote

I stumbled upon Ontario's United Communities Credit Union One Member One Vote microsite for its upcoming AGM.


The site is built on a real simple premise: it showcases potential director bios alongside simple YouTube videos. It is a neat way for members to get to know potential directors prior to the big vote. Each video has been viewed about 50 times, probably higher readership than the required Notice of AGM documents that were sent by mail!

This is a simple and effective use of available social media tools. Nicely done United Communities.


Is your mission stuck?

Is owning a credit union "franchise" a raw deal?