A few of us from Currency attended the MACU Marketing Games Conference in Whistler. A couple of session highlights where an inspirational talk by Warren MacDonald (click on the Oprah clip and you will see what I am talking about) and a social media tour de force delivered by Mitch Joel from Twist Image.
But the real highlight for us was a fine showing at the Achievement in Marketing Excellence (AIME) awards. Work for two of our clients was recognized.
Common Wealth's Young & Free Alberta program earned five awards in the $1 Billion + Assets division:
- Gold AIME Award for New Product Launch
- Silver AIME Award for Coordinated Campaigns
- Silver AIME Award for Radio
- Silver AIME Award for Websites
- People's Choice Award
And, Envision Financial's RRSP campaign earned two awards in the $1 Billion + Assets division:
- Gold AIME Award for Coordinated Campaigns (beating out Y&F!)
- Silver AIME Award for Radio
Thanks again to everyone involved. Teamwork at its finest.
That's the last post on awards for awhile. It has been an excited four week run. I will now get back to the usual blog content and commentary!
Tim